Implementing coastal safety education, products and initiatives to address key root causes of unintentional drowning that are more commonly targeted towards low-risk populations. The solution to a drowning death is preventable in many instances if individual behavior and attitude change. These behaviors and attitudes can be changed through education, training and reinforcement. Reduce the threat of death from unintentional drowning by identifying key populations at risk and developing comprehensive coastal safety activities, products and initiatives.

Identifying the key populations at risk is a complex process for several reasons. Different types of emergencies and potential causes will require different strategies to save lives and minimize damage. In situations where flooding can result in death it is crucial to identify those in greatest need of rescue, as well as those with the greatest risk of drowning. This is particularly true for emergency response teams, which have an important role to play during disasters such as hurricanes and flooding.

The implementation of a comprehensive coastal safety plan includes: public education, rescue, contacts information, activities to do to prevent people from entering water and equipment for personal protection. Each of these components requires a different approach to achieving the desired results. A public education program should include facts about drowning prevention and what can be done to help save lives in the event of a crisis.

Recovery methods including rock fishing and kayaking can prove to be lifesaving in emergencies such as these. Rock fishing for sharks presents the risk of serious injury and requires specialized equipment for safe retrieval. Kayaking can also prove to be a life saving technique during a coastal safety emergency as it can be used to get rescue to people in trouble and access sunken boats. All efforts should be made to save lives and to ensure that no one gets injured. It is also essential to ensure that no premises are damaged in the event of an emergency as this increases the chance of human interventions leading to drowning deaths.

Roles and responsibilities are also essential in coastal safety and first aid. Anyone not part of a crew must not leave the yacht and must not attempt to do any sort of recovery on their own. A person in charge of a search and rescue operation has the responsibility to direct other survivors away from danger. This could include giving assistance to an individual or group of people who may be trapped. Ensuring that a person gives proper personal safety gear to survive a wilderness rescue will greatly reduce the risk of a tragic outcome.

It is important to implement a wide variety of strategies and practice the use of all required personal safety gear. Effective communication and identification procedures are essential when approaching a distressed situation. Public safety officials should regularly train members of the public regarding the principles of coastal safety briefs. Any person who has received a coastal safety brief should carry it with them at all times. Following a brief, a person should be able to effectively communicate to others in an emergency and also give immediate first aid attention if needed.